Instagram: Criticism of the “pay for data protection” business model. Open letter to the EU signed by 28 organizations, including the data protection organization NOYB led by Max Schrems.
The criticism focuses primarily on the aspect that Meta could charge up to 250 euros annually for a basic right. The dispute should be seen against the background of the Digital Markets Act, which has been aimed at regulating tech giants more closely since May 2023. The move appears to be a desperate attempt to compensate for financial losses caused by the loss of advertising revenue.