Kate Middleton, a communication crisis with an impossible solution in the British royal house. The Princess of Wales decided to tell about her illness after seeing the positive reactions to the announcement of King Charles III's cancer.
Buckingham Palace got it right by immediately reporting – albeit in a limited way – in early February, as soon as the diagnosis was known. Since then, a constant flow of videos, photos and messages have fueled the curiosity of the media and networks. They have managed to convey the image of an active monarch eager to recover his full activity.