[HIGHLIGHTS] Mental support, contribution to others and raising morale: the Marketing Association announces the winners of the innovation award - voila! Marketing and digital

The Israel Marketing Association awarded the Innovation Award for the last quarter of 2023. The award focused on launches carried out during the three months of the Iron Swords War.

AIG won the award for using its resources in the field of mental health. The jewelry company Shlomit Ofir received a commendation for being a small business that managed to adapt to the complex reality, while giving and contributing to the common good. The stopwatch of the Kidnapped Headquarters and 'Mint' embedded in many Israeli websites won the prize.