Music by Taylor Swift, Bad Bunny and others is close to disappearing from TikTok due to licensing dispute. "TikTok is trying to build a business based on music, without paying fair value for music," said Universal Music Group (UMG), which also represents Drake, Adele and Billie Eilish.
UMG said it had not agreed to the terms of a new deal with TikTok, and plans to stop licensing content from the artists it represents on the social media platform.