Werner Schmalz was born in Saxony, where he completed an apprenticeship as a cabinet maker. He founded several kitchen studios, first in Frammersbach, later also in Amberg and Neumarkt in the Upper Palatinate.
The tireless worker also had to accept serious setbacks, such as the early death of his wife Ida, with whom he had three children; the youngest daughter was only nine years old at the time. Many regular customers in the Erding, Freising area and as far away as Munich recommended him.