X goes back in time by giving back free blue checkmarks for “influential” accounts. Users with a large number of followers on X (formerly Twitter) will now get a free subscription to the platform.
Before the takeover of the social network X by Elon Musk, the blue checkmark was free but reserved for influential accounts. But Elon Musk considered this system unfair for non-famous users. He had made blue check marks accessible to everyone, but paid for (via subscriptions), thus depriving thousands of accounts of this attribute.