Aston Martin has cut plans for its Lagonda brand to return to the market. Plans included a super sedan and a luxury SUV called Luv.
The latter had generated a Concept in 2009, which was however shown - except for an appearance for just one day at the 2015 Geneva Motor Show - until an event organized by Aston Martin itself in 2019. Aston Martin is in fact moving forward with plans to launch an unprecedented range of electric cars, which will be revealed starting from the 2026 launch of a high-performance quad-engine GT.