Three TikTokers with hundreds of thousands of followers reveal their tricks to succeed on the social network. The number of videos published per day, their duration or the time at which they are shared has no influence, according to a company spokesperson.

The creators put hours of work into each video in search of originality and an attractive beginning to their videos. On TikTok as soon as you find “silent reviews” of books made with mime, such as young people pouring ketchup in their hair or parents throwing slices of cheese in their children's faces.