Asus' new Israeli development is upgrading online shopping

The successful site launches a technological innovation that will make the online shopping experience much easier and more personalized. The real shot: The one behind the advanced technology is an Israeli startup

Asus' new Israeli development is upgrading online shopping

Asus is launching a new site option that is going to change everything we knew, and make the shopping experience more efficient. Which means - we spend more, they earn more, we don't make mistakes, we don't return products - and everyone is satisfied. Already these days, the pilot is underway, and as it currently appears - it is a real flash.

So what is the concept? Asus has launched a new tool that allows customers to view clothing by 16 different body sizes from 16 different models. So, if a particular item likes the customer wandering around the site - she can see how it sits on the same body size as hers. 800 items are already taking part in the pilot and you can also see them on the many existing body sizes.

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Real flashing. This is what the new option looks like (screenshot from Asus)

Asus (Photo: Asus, screenshot)

Tim Curry, Basus content manager, said the new tool, called "See My Fit", is transferring power to consumers. "With this tool, we use state-of-the-art laminated technology that will allow customers to see what they love about the body, in a way that was not possible before when we used regular photo shoots."

Who is behind this new and advanced technology that Carrie spoke of is an Israeli startup called Zeekit, and behind it are three minds immediately in Israel - Yael Wiesel, Nir Applebaum and Alon Crystal.

Currently only about 800 items. Soon on the whole site? (Screenshot from Asus)

Asus (Photo: Asus, screenshot)

In an announcement from Asus about the site upgrade, Wiesel referred to product technology: "Together with Asus, we have a common mission to make clothing shopping online more custom and easier to use. Our technology gives customers a sense of security when purchasing items."

Asus has been working quite a bit in recent years to try to make the shopping experience easier for customers. From gifts to loyal customers, through a variety of product images and videos to an attempt to facilitate shipping and returns policies. All with the purpose of getting us back to the app and site over and over again.

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