In the days of global quarantine, the magical world of Harry Potter continues to be one of the most popular escape and fun routes in the world, including sales records, streaming, DVDs and television audiences. A deep bond with its readers and spectators of which the British JK Rowling, with over 500 million copies sold for the books of the saga in 23 years (of which over 11 million in Italy) and more than 7 billion 700 million dollars collected from the movies, it is well aware. For this reason, in the days of the emergency, on the 'official home' for the little wizard wizardingworld.com, he opened a new portal for children (and not only), between games and reading guides, Harry Potter at Home.
The author has also made available on the new portal the links to listen for free on Audible (also in Italian) the audiobook of the first volume of the saga, Harry Potter and the philosopher's stone or to read it for free in ebook (throughout April) through digital libraries. Meanwhile, the writer is back in the charts, from the New York Times bestsellers for children to Amazon USA. Great success also in Italy, where the books of the wizard are in the general online rankings of Rizzoli / Mondadori, Ibs and Amazon Italy, in top 3.
The films are equally popular: in the USA it is the most hired saga (also beating Star Wars), with various chapters also present in the general top ten, on one of the main platforms of Video on demand, FandangoNow. Here the various chapters that Italia 1 is proposing in the early evening register growing audiences and bring the characters and actors of the saga to the main trending topic on twitter. Instead, we will have to wait for the new film of the saga of Fantastic Beasts with Eddie Redmayne: production has been stopped due to the coronavirus emergency. (HANDLE).