End of the glam era of many fashion shows Participants who were an integral part of the fashion world • New brand for men, Twentyforsban Men, launched on a different display because of the Corona

In a new digital fashion show platform with no physical audience participation as we have become accustomed so far, a new brand for men, TEWENTYFORSEVENMEN, has been launched. This is a new era, at least until he finds a vaccine for Corona.

Photo: Moshe Ben Simhon

You can see the new collections digitally. For many, it is the end of the glam era and launched with the coveted and prestigious parties that were an integral part of the fashion world. "The Corona has created new challenges as well as new opportunities," says Ron Kahan (Ronco), creative director at Renoir and Twentyforsban. "It was clear to me that we had to adapt to the new situation, to digital displays. While there is no intimacy that is created as visual display in front of an audience, but it is economic savings, and also no real-time display in front of an audience, it is possible to take pictures again and edit to make the collection look best." .

On the display set of the display, at the Renoir Group logistics center in Rishon Lezion, the models and crew were excited about the class. "Launching a new brand after the Corona is very challenging," says Shimrit LaRenthal, chief designer of Twentyforsban Man. "The brand strives to bring a new, young, fashionable and fresh spirit to the market, and I believe it will be at the forefront of contemporary trends. The Israeli audience and the Israeli male are looking for and understanding the fashion a lot, so we believe this is not a bad time to drive the market."

On the current collection, she notes, "These are five collections inspired by male content worlds, combined with the world's hottest trends. The collection includes the safari look with khaki, camel and olive items. With a matching Bermuda. Of course, there is also a sporty street collection with rock and roll world inspired elements and black-and-white captions. "

The display was opened by Netta Elhmeister and Stefan Leger, the brand's presenters. Stefan in a blue and white striped suit, and planted Elmhister with striped overalls. Then followed by the other models dressed in tshirts with Bermuda pants and sandals. The face masks also received a fashionable expression in the form of bandanas that tie and cover the face.

Later in the show, the male safari collection featured items with loose and relaxed cuts that include a short overall with an interesting and different cut. The color scheme on the track ranges from khaki and olive to soft pastel touches. There were also patterns from the world that grew on a plethora of lightweight T-shirts, with palm prints, mottled and more.

The street fashion collection stood out with items inspired by the rock 'n' roll world. The shades range from gray to black, and touches of color can be seen mainly in patterns. Denim models with tear and accessory combinations, lightweight used shirts with strong graphic accents, loose oversize shirts, some cut and some sleeveless with prints of rock band posters and tattoos.