(ANSA) - BOLOGNA, JUNE 9 - Due to poor advertising contracts, Publiphono, the announcements and active music service from the seventies, will not be heard on the beach in Rimini this year. According to what Il Resto del Carlino reports, the broadcast with two appointments a day, on all the beaches of Rimini at 11 am and 5 pm, will not cisar because Covid-19 has canceled advertising revenues. Therefore, there will also be no publicity announcements known by generations of tourists who punctually intervened every day to signal the removal (or finding) of a child from an umbrella. It happened to everyone, during the days at sea, to hear the announcement "a child with a blue costume has been lost". Over the years, in fact, 130,000 children would have been found by their parents thanks to megaphone signals.
Covid shuts down ads on Rimini beach
2020-06-10T01:23:01.434Z
Due to poor advertising contracts, Publiphono, the announcements and music service active since the seventies, will not be heard on the beach in Rimini this year. (HANDLE)