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Recycling: glass is the packaging preferred by Europeans

2020-06-11T09:35:26.726Z


(HANDLE)Glass continues to climb positions in the tastes of European and Italian consumers. Over 9 out of 10 Europeans (91%) recommend glass as the best container for storing food and drinks, an increase of 11% compared to 2016, and in Italy they are even 96%, 3 years ago they were 88%. The reasons for this choice? The high recyclability of glass, the growing consumer awareness of its environmental creden...


Glass continues to climb positions in the tastes of European and Italian consumers. Over 9 out of 10 Europeans (91%) recommend glass as the best container for storing food and drinks, an increase of 11% compared to 2016, and in Italy they are even 96%, 3 years ago they were 88%. The reasons for this choice? The high recyclability of glass, the growing consumer awareness of its environmental credentials, the greater guarantees that glass containers offer for food safety. The popularity of glass is documented by an independent research by InSites, conducted on over 10,000 consumers in 13 European countries, commissioned by Friends of Glass and FEVE, the European Federation of Glass Containers, which reveals that people are buying more and more glass: half of consumers, in fact, are buying more glass-packed products today than they did 3 years ago.

According to the survey, the environmental impact of packaging is seen as a decisive factor in the purchase of food and drinks, with the majority of consumers (3 out of 4) "highly concerned" about waste from food containers and 1 in 3 respondents who cite it as their most important consideration when making the purchase decision. At the same time, 46% of Europeans say they have significantly reduced plastic consumption to prevent waste in the environment.

The survey also examines the reasons why Italians choose glass: for its recyclability (42%), for food safety (34%), for the lowest environmental impact (31%), the research also shows that the majority of consumers it recycles its own glass packaging (84% of Europeans collect glass separately for recycling) with a record in Italy with 90% of consumers. In addition, 2 out of 5 consumers actively choose glass over other packaging materials precisely because they see it as more recyclable.

Source: ansa

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