BEIJING - The main Chinese video platforms will punish users who waste food on their broadcasts, promising a hard squeeze against the "kings of the big stomach": it is one of the first measures taken against the campaign on food safety and waste in the middle of Covid-19 pandemic, still expanding on a global scale. President Xi Jinping described the amount of food wasted during the week as "shameful", calling for more correct and respectful behavior by eating "reasonable" portions and ordering one less plate when going to restaurants to avoid throwing away food. The first step seems to be the fight against the champions of voracity, the celebrities who have multiplied on the Internet in recent years who thanks to their videos have gained millions of fans by eating large quantities of food in a short time. The video platform Douyin, the Chinese market version of TikTok, also owned by ByteDance, said users looking for keywords such as "food broadcasts" or "king of the big stomach" will be shown suggestions urging to " reject food waste and eat sensibly. "
China: Xi declares war on 'shameful' food waste
2020-08-13T17:36:58.977Z
The main Chinese video platforms will punish users who waste food on their broadcasts, promising a hard squeeze against the "kings of the big stomach": it is one of the first measures taken against the campaign on food safety and waste in the midst of the pandemic of the Covid-19, still expanding on a global scale. (HANDLE)