The Octopus fashion chain opens POP-UP surplus stores under the concept that the entire collection offered in the store will be priced up to NIS 50
Octopus Outlet
Photo:
PR
The Octopus fashion chain is launching a chain of surplus POP-UP stores under the concept of the entire collection up to NIS 50.
In the first phase, four surplus pop-up stores will open throughout the country in central locations over 300-500 square meters each. The process of opening the new chain is estimated at an investment of hundreds of thousands of shekels.
The first store was opened on Allenby Street in Tel Aviv, followed by Be'er Sheva in the Grand Canyon, and branches in Nazareth and Kryon will soon open as well.
It should be noted that in the past there was a small branch of an outlet in Allenby.
However, this is the first time that such a network has been set up nationwide and, as mentioned, in a new concept.
The collection that will be sold in the POP UP stores includes the transition collections, fall and winter.
Consumers will be able to buy items such as knitwear, hoodies and even coats at attractive prices up to only NIS 50.
The chain is spread over about 90 branches located in malls and shopping centers throughout the country
.