All summer long, we saw readers on the beach, on the café terraces, on the train, reading a magazine with a puzzle-shaped cover.
Owning this magazine was more important to readers than owning the latest sneakers or the trendy swimsuit.
The two-part investigation into Xavier Dupont de Ligonnès, from
Society
magazine
,
was "the" editorial phenomenon of this year.
More than 400,000 copies by combining the two issues released on July 23, then August 6, have been sold.
An improbable success which tells of an equally improbable press group and an even more atypical boss: Franck Annese.
Spend five years investigating, mobilizing four people from the editorial staff on this task without any publication schedule, writing a long-term story of more than 60 pages, on a matter that has still not been clarified;
that defies the laws of the press.
“Franck Annese is fundamentally a free man who is always there where we
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