The Limited Times

Now you can see non-English news...

Television retains its post-containment audiences

2020-10-09T18:29:57.716Z


The French keep their habits and stay longer in front of the small screen.Last spring, the health crisis and the period of confinement had allowed television to regain a central place in French homes. Six months later, this renewed interest, even if it is obviously less marked, nevertheless seems to persist. In September, the French spent an average of 3.34 hours a day in front of the small screen. They stayed 17 minutes longer than a year ago watching TV programs. Adm


Last spring, the health crisis and the period of confinement had allowed television to regain a central place in French homes.

Six months later, this renewed interest, even if it is obviously less marked, nevertheless seems to persist.

In September, the French spent an average of 3.34 hours a day in front of the small screen.

They stayed 17 minutes longer than a year ago watching TV programs.

Admittedly, Médiamétrie has in the meantime modified the audience measurement to include consumption outside the home.

But the organization estimates that this represents an additional hearing of 10 minutes.

Read also:

"Post-Covid television will have to recreate something in common in a divided France"

There remains therefore a gain of ten minutes.

It is difficult to disentangle what is clearly a change in behavior from the more cyclical effect of a Tour de France broadcast, for example.

Nevertheless, the finding is unanimous.

For two years, the evolution of the time spent in front of television was clearly on the downward trend, due to the rise

This article is for subscribers only.

You have 71% left to discover.

Subscribe: 1 € the first month

Can be canceled at any time

Enter your email

Already subscribed?

Log in

Source: lefigaro

All life articles on 2020-10-09

You may like

Trends 24h

Latest

© Communities 2019 - Privacy

The information on this site is from external sources that are not under our control.
The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.