We continue to watch Israeli television even though half the time we talk about television there.
I mean, about themselves • The goal is clear: to market the prime time programs, inflate the buzz and increase the ratings
A meeting of the team of "Ramat Aviv III" players - 25 years later
Photography:
Sharon Ben David
Let’s say you meet one day a person who just talks about himself endlessly, day after day, hour after hour.
How soon will you break from it?
Most likely in speed, because there is a limit to how much you can glorify yourself without coming out pathetic.
Makes sense.
What does not make sense is how we continue to watch Israeli television even though half the time we talk about television there.
I mean, about themselves.
Last weekend, for example, the participants of "Ninja Israel" flooded Keshet's studio programs, with "Galit and Ilanit" we discussed the possibility that Ilanit Levy is the goat from "The Singer in a Mask", and in the morning program Galit Gutman talked to Tahonia Rubel, and in fact she returned with her An interview given by the winner of "Big Brother" the night before Chaim Etgar.
Ofira Asaig was called to tell Gideon Oko about the past week following the noise created by her show "Ofira and Berkowitz", which aired immediately afterwards and interviewed Yizhar Cohen - the weekly deposed in a mask from Asaig's other show.
The network brought Liron Weizman to "Shai on the Broadcast" to tell about the new reality show she hosts on the channel, "New Love";
While in the morning, in "Openers Friday", we interviewed Gilat Ankori and Shlomo Sadan in preparation for a reunion meeting between the stars of "Ramat Aviv Gimel" which was broadcast in the evening by Ayala Hasson.
On TV we talk about TV all the time, and always give the feeling that we are talking about moments that we should not have missed (but if we missed, then it is not terrible that they will continue to dig for them).
Once upon a time, when people were still going to work in the office and having idle conversations in the kitchenette about last night's TV broadcasts, they called it "fountain talks."
Every nineties show dreamed of becoming the fountain talk of the next morning, and "Ramat Aviv Gimel" was definitely like that in its time.
Today, social networks have replaced the fountain conversations, but television continues to broadcast endless fountain conversations every day.
They have a clear goal: to market the prime time programs, inflate the buzz and curiosity and consequently increase the ratings.
Also, when the TV praises itself it helps it to intensify its power.
On Tuesday, two Friday editions aired powerful and nostalgic articles on the television of the 1990s.
In "Ulpan Shishi" we celebrated Dan Shilon's birthday and returned with him to the circuit program, which then dominated the rating charts.
"How does it feel when everyone wants to stay with you on the show?", Danny Kushmero asked Shilon and spared no superlatives.
On "Friday", Yael Bar-Zohar picked up an article that united the stars of the nostalgic soap opera, marking the 25th anniversary of its broadcast.
"We had 30 or 40 percent rating then, it conquered the people," producer Yoram Globus reminded her.
Her friends in the series told of reactions on the street to this day, recalled anecdotes from the filming, and did not rule out the possibility of a reunion episode.
Beyond the nostalgia, it was a longing for the days when they tried to make real TV here.
"Ramat Aviv Gimel" was a weekly soap opera, which rode the success in Israel of "Dallas" and "Dynasty".
You could easily get off it, but it was groundbreaking in many ways.
Today, it is no longer possible to find a soap opera in Hebrew on commercial channels.
It is much easier to talk about the success of "The Bride from Istanbul" than to produce one.
Because Israelis love soap operas, intrigues and betrayals, it seems that the conscious renunciation of the genre stems from stinginess and laziness.
True, this is not a cheap production, but Bow and Network prefers to fill the broadcast schedule with people sitting inside a studio talking about what aired last night in prime time instead of giving us real TV.
"Ramat Aviv Gimel - Cycle Meeting" (Friday with Ayala Hasson), network 20:00, 13