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“Food Trend Report” 2021: How do eating habits change in times of Corona?

2020-11-09T14:30:00.696Z


In almost every industry there are trends that are influenced by people's behavior and social developments. So also in the area of ​​food trends. What we can expect for 2021.


In almost every industry there are trends that are influenced by people's behavior and social developments.

So also in the area of ​​food trends.

What we can expect for 2021.

Every year the Austrian nutritionist and food trend researcher

Hanni Rützler publishes

the “

Food Trend Report”

.

It is considered a standard work and a source of inspiration for restaurateurs * and food manufacturers.

The trend report has been available since October with a view to next year.

Where is the

culinary journey

going in

2021

?

“Food Trend Report 2021”: The trend towards self-cooking and having it delivered continues

Corona

will still be a companion in everyday life in 2021 and have an

impact on our eating behavior

.

Whether because of a shutdown in the catering industry or when people go out to dinner because of the risk of infection, the motto is:

cook yourself

.

This also means that we spend more time eating together again.

Hanni Rützler sees potential in the

food delivery scene

and so-called ghost kitchens: a “ghost kitchen” does not entertain guests on site, but only delivers food; it is often housed in empty buildings or containers.

The boom in

delivery service platforms

with online ordering and payment will also continue.

Also read:

Can you eat yourself happily?

These foods put you in a good mood.

Eating health-consciously: trend reinforced by Corona

The "soft health" movement is reflecting on the

conscious enjoyment of healthy food

.

It's not about calorie tables, but about balanced, varied food with a large proportion of vegetables and legumes.

Even in the Corona crisis, there are still signs of the continuing trend towards

health-conscious nutrition

, which is evident, for example, in the increasing popularity of vegetable box deliveries.

During the pandemic, demand, especially for organically grown food, increased enormously.

“Food Trend Report 2021”: The trend towards non-alcoholic enjoyment continues to grow

Reflecting on the important good of health also has an impact in the area of

beverages

: For many people, giving up alcohol without having to miss out on taste and enjoyment becomes more attractive.

Mocktails

- cocktails without alcohol - have been offering a

drink alternative without alcohol

for several years

.

The new trend are now fine fruit juices, which are served like top wines, or ten-year-old vinegar, a few drops of which are added to soda.

The so-called

sober

trend

(

sober

means sober in German) increasingly includes typical

alcoholic spirits

such as gin or schnapps, which are now being launched on the market without alcohol.

The

drinking culture without alcohol

is also being taken up by the gastronomy: the first Sober Bar opened in Berlin this year. In addition to an extensive wine list, many bars and restaurants now also offer a good tea and juice menu.

Also interesting:

Clever: This food trend solves your biggest cooking problem.

“Food Trend Report”: Eat climate-friendly and varied

Diversity

is a big topic in the “

Food Trend Report” 2021

.

A sustainable and ecological way of life is important to more and more people.

But today's production processes and a large part of the diets of many people promote monocultures and fuel climate change.

How could one stop climate change through nutrition or at least not contribute to the loss of biodiversity?

Hanni Rützler reports in the “Food Trend Report”:

Agrobiodiversity

, ie biological diversity in agriculture, can be achieved by adding

rare varieties from the region

to the menu.

Growing yourself is one possibility: Urban gardening is a good way to experiment with seeds from old varieties.

She also sees top chefs as important ambassadors for this, for example by working closely with farmers to re-explore old varieties.

(mad)

* Merkur.de is part of the nationwide Ippen-Digital editors network.

Source: Zukunftsinstitut.de

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