Black Friday on November 27, 2020 is just around the corner.
Potential customer rushes pose major challenges for businesses - but there is a plan.
On November 27th,
Black Friday will
bargain hunters across Germany.
Here comes down to the
a challenge to.
is prepared - but
may be rethinking
Munich - It's that time again,
is just around the corner.
attract customers in droves
with a real discount battle
But everything is different these days, the
corona pandemic is
to take special
There must be no tightly packed crowds in times of sharply increasing
Black Friday 2020: US company Walmart closes stores on Thanksgiving
, the country of origin of
Black Friday shopping
, large retail chains have already reacted radically to the Corona crisis.
Some of the most famous retailers, such as Walmart or Barnes & Noble, announced that they would
stores on the Thanksgiving holiday
For example, Walmart's
doors were closed the day before Black Friday
for the first time in over 30 years
Almost 100 other companies have since followed this approach - and the trend is rising.
In addition, many retailers recommend that US consumers
Black Friday *
Forecast: trade turns over 3.7 billion euros for #BlackFriday and #CyberMonday: https://t.co/iBdOGfi4fp pic.twitter.com/l1mXPXlPQ2
- Handelsverband HDE (@handelsverband) November 17, 2020
As a further instrument
rush of customers
in Corona times, the companies see the plan
to create buying incentives
not only on Black Friday, but also
beforehand with large price discounts
This is how they do it in Germany.
been among the biggest beneficiaries of Black Friday for years, but unlike the online giant, they also have
Black Friday 2020: Saturn and Media Markt switch to "Black November"
spokeswoman for the electronics retail chain told Merkur.de that during the corona pandemic, they wanted to
"above all streamline customer flows"
in order to ensure the best possible health protection for our customers and our employees in the "stationary stores".
"Against this background, we are talking
more about a 'Black November' this year than just a pure 'Black Friday',
" added the spokeswoman for the Media-Saturn Group.
In addition, thanks to its
previous Corona measures
, the electronics giant feels
prepared for any potential customer rush.
The branches are already "
digital admission controls
that allow us to adhere to the legal requirements regarding the maximum number of customers in the store."
Consistent compliance with the hygiene measures is monitored
in real time
, as the company spokeswoman stated.
sure to adhere to them
“also during special campaigns and the upcoming Christmas business”
The company is not afraid of being overrun by customers.
It also refers to the possibility of selling its products online.
Video: Black Friday 2020 - offers and specials
Black Friday 2020: Corona crisis is causing bargain hunters to rethink - online instead of in-store
want to go to the
local shops or are they planning corona-related online purchases in order
the potential risk of
in the turmoil of the shopping fanatics?
According to a survey by the portal
the vast majority of those surveyed
stated that they would
to make their purchases on
Black Friday *
For almost 40 percent, the current
corona pandemic has an impact on their purchasing plans
This is not good news for the ailing
, which the Corona crisis has brought into dire straits.
It was hoped that at least
part of the losses from the first
in the spring could be made
final spurt at the end of 2020
This hope may not come true.