Black Friday attracted many customers, especially in electronics stores.
But they had to take a lot of criticism this year.
A customer made a disturbing comparison at Saturn.
Black Friday
is especially popular with bargain hunters.
Even days before the actual sale, many shops had numerous
offers
in their range
But the
disregard of distances
in
electronics stores
came across many customers.
Hamburg -
Black Friday
: discounts, offers and promotions.
The perfect day to fulfill long-cherished wishes.
Throughout the week, many shops were already selling their goods at reduced prices.
Electronic products have been
particularly popular with
Black Friday shoppers
in recent years
.
Including smartphones, televisions, notebooks, headphones and smart home products.
So it's no wonder that the biggest rush this year took place on the
electronics stores Saturn and Media Markt
.
But with that they triggered one
shit storm
after the other.
Saturn Shitstorm on Black Friday - customer complains about "great cinema" and denounces disregard for Corona
In recent years,
Black Friday
has been criticized again and again for its consumerism.
Environmentalists like Greta Thunberg appealed to consume consciously.
But in this
Corona year
, customers also see the problem elsewhere:
Distances
.
According to some customers, electronics stores in particular were overcrowded on Black Friday.
"Increasing corona infections are a result of Black Friday," denounced a customer on Twitter, for example.
Another from Hamburg complained directly to
Saturn
on Facebook
: “Gastronomy closed, concerts prohibited, small shops are not allowed to let more than two people in, cinemas closed.
Only at
Saturn Germany
in Mönckebergstrasse is there a big cinema.
Are you serious?
On Black Friday it was more crowded
than I know from 2019 under
normal circumstances
.
And yes, the line spacing is great.
But not so great when the place is so full that people squeeze between the lines.
These are spreader hotspots
.
Not the little bar around the corner where five people have a beer.
Incredible."
Saturn Shitstorm on Black Friday - Not the first Shitstorm for the Media-Saturn-Group
It is not the first shit storm for the
Media-Saturn Group
in the Black Friday week.
A
few days ago,
Media Markt also
had to take severe criticism for
missing intervals
and
irresponsible recommendations
to customers in
Corona times
.
Of course, it is also unfavorable when the online shop does not work, especially in times of online trading.
Unfounded
cancellations
,
missing parts
and
delays
on the PlayStation 5?
- Customers saw many reasons for
complaint
.
Some retailers also deliberately mislead their customers with price changes and comparisons.
Black Friday and Cyber Monday: Internet instead of retail in Bavaria and Germany
Overall, retail is currently observing a strong migration of sales towards the Internet due to the corona pandemic and the countermeasures.
Based on the latest round of Corona measures alone, the Bavarian Trade Association expects that another 300 million euros in sales from the Christmas business will be transferred to the network.
That means a further burden for the dealers in the city centers.
Therefore, the Bavarian trade draws an ambiguous balance of the bargain day Black Friday.
While sales and customer frequency in the shops were 20 to 30 percent lower than last year, online “the mail went off”, said the managing director of the Bavarian Trade Association, Bernd Ohlmann, on Friday.
Overall, he assumes a clear increase in sales and confirmed the forecast that on Black Friday and the so-called Cyber Monday that followed after the weekend, a total of around 500 million euros in sales would be made in Bavarian retailers.
(chd)
List of rubric lists: © picture alliance / Monika Skolimowska / dpa