Aldi uses a special trick that hardly anyone knows.
The carpet at the entrance to many branches has a secret function.
Some items in
Aldi
branches have secret functions.
The
carpet
in the
entrance area is
not only there to keep dirt away.
It is also part of a sophisticated, secret
security system
.
Essen - Various objects in
Aldi
branches have secret functions.
This also
applies to
the carpet that was
laid
at the entrance to many
branches
and that millions of
Aldi
customers have already walked.
At first glance, one would assume that it is just supposed to catch dirt.
However, the carpet also fulfills a whole other function that very few people are aware of.
The
secret function
is ingenious: the carpet can
unlock the shopping cart's
immobilizer
if it is activated.
The reported the online portal
chip.de
.
The carpet consists not only of coarse fabric, but also of grooves.
As soon as the
customer
at
Aldi
drives the shopping trolley over the surface, any active immobilizer is automatically unlocked.
Aldi: Sophisticated system against theft
There has been an immobilizer on the shopping carts of the
discounter giant Aldi
for around 15 years
.
With the help of this
lock
, the wheels block as soon as a customer
leaves
the
parking lot of
the
Aldi branch
.
The reason is very banal: The discounter wants to prevent the shopping trolleys from being stolen.
The system behind it is, however, extremely sophisticated.
At the border between the Aldi site and the sidewalk there are
magnetic strips
embedded in the floor
.
When customers cross these magnetic strips with their shopping trolleys, the immobilizer is activated.
The
trolleys can of course be used without any problems
on the premises of the
branches
.
However, if they are removed from the site, they can
only be moved with difficulty
due to the activated
lock
.
In some cases, the carriage can then only be moved by being carried.
Most of the time,
Aldi visitors
simply
leave
the
shopping
trolley there or they bring it back with the immobilizer activated.
Aldi: The carpet's secret function in the entrance area
If other customers then get hold of this
shopping cart
, they can hardly move it.
It is precisely for this scenario that the carpet with its secret function is useful.
The magnetic grooves between the strips of fabric in the
carpet
can unlock the lock again.
But why all this effort?
The reason lies in the high price that
supermarkets
pay for a shopping cart.
The stores spend between 40 and 150 euros per car.
Regular theft or other loss of shopping carts is therefore detrimental to business.
Discussion about advertising in discount stores: fireworks on New Year's Eve
Many
discounters are
currently discussing
advertising for
fireworks
and
firecrackers
- after all, sales have been
banned
by the
federal
government.
However, since the
brochures
are usually printed well in advance, there is currently still
advertising
in the brochures.
In some cases, however, these were provided with a suitable note.
The customers are largely amused by what is expressed in numerous
posts.
#Aldi: This year really shoot it again ...
Government: Nope.
Aldi-Marketing: Well, then we'll show the population what we HAVE sold with a twelve-page brochure. # New Year's Eve # New Year's Eve2020 #Fireworks ban #Boellerverbot #Marketing pic.twitter.com/ayjzQw4sUc
- Stephan Knapmeyer (@ImmaNathi) December 28, 2020
German consumers have been changing their habits
since the
coronavirus
.
Aldi
and
Lidl take
advantage of this
with a simple trick
.
(
at)