The models came to the photo set of the lingerie company femina and told how good it is to return to the photo routine in the middle of the corona closure
Bar Sommer and Jordan Harel
Photography:
Gil Hayun
Jordan Harel and Bar Sommer have been selected to lead the lingerie brand campaign FEMINA for 2021. The two are replacing Ruslana Rudina who has been the brand's presenter for the past year.
"It's very fun and refreshing to go back to filming, I've been missing it for the past year, to have my make-up done, pampered and my hair done," says Harel.
Asked if there was any concern on her part when it came to the lingerie campaign, Harel replied that "I am a mother of children, but I feel very comfortable with my body and very feminine. Also in every subject of body image and birth, I feel feminine and know that everything has its rhythm. After 36 For years I learned to live in peace with myself, and that is a very important message that I would like to convey to others. "
Bar Sommer adds that "the most important thing is to love yourself as you are. When I get up in the morning I say to myself: I am beautiful inside and out. You have to live in peace with yourself no matter what your weight or your height."
On the choice of them, Uri Gur, co-CEO of FEMINA, says that "the choice of Jordan Weber was made because of the values they lead, independent and powerful women, characters who inspire many women and therefore fit the brand values."
The first shot from the FEMINA 2021 lingerie collection, will arrive in February with a capsule collection for Valentine with items in classic colors of red and black, and a bit of antique pink.
The cuts combine delicate competition, crepe satin fabrics for a feminine, romantic look with a sexy touch.
The Spring - Summer 2021 collection is characterized by an elegant feminine look and a combination of trendy elements such as a combination of two contrasting colors, for example a combination of black and pink, pastel colors even in nightwear, combinations that give the collection a new and colorful look.
The nightwear collection includes satin robes, baby dolls and sets of tank tops and shorts made of crepe-satin fabric, loose cuts and tank tops with a delicate neckline on the back.
The 2021 wedding and events collection includes a wide range of models for singles, future brides and anyone looking for a unique model not only in a bright white shade, but also in mobility, cream and more.