ITunes turns 20 and the iPhone is 14, respectively Apple's most popular software and the device that revolutionized our lives, a revolution pushed online made even more evident by the pandemic we are experiencing.
They were launched by Steve Jobs during MacWorld, the event that the Cupertino company organized every year to present new programs and devices, on January 9, 2001 and subsequently on January 9, 2007.
iTunes (and later the iTunes Store) changed the way people listen to songs and helped the music industry cannibalized by piracy.
Songs in digital format and the ability to create a music library spelled the end of CDs, in turn iTunes began to become obsolete with the arrival of streaming listening services such as Spotify.
So much so that Apple has decided to shut down the platform in 2019, splitting it into three apps that offer three different stages for digital music, movies and podcasts (Apple Music, Apple TV and Apple Podcasts).
The iPhone, launched 14 years ago, has moved more and more to the world of contents, apps and online services - fundamental in these months of Covid.
In 2019 alone, the App Store ecosystem moved $ 519 billion in payments and sales worldwide.
with mobile commerce apps in the lead.
And the iOS app economy has created nearly 300,000 new jobs in the U.S. alone since April 2019, opening up opportunities at a time when the Covid-19 pandemic continues to generate challenges and uncertainty around the world.