The film on Cellcom TV tries to expose the counterfeiting industry that produces "network influencers", only it does not reinvent anything and probably also will not deter anyone from trying to succeed on social networks
From "Famous Pike"
Everyone wants to be famous, but that's what they wanted 20 years ago.
What is different about celebrities of yesteryear is that they knew how to sing, play or just were especially beautiful.
Today, the younger generation wants to be influential - ones who have countless followers on social media, and whose main job is to upload photos or videos about their amazing lives, and make everyone want to die but also be like them.
The idea behind the movie "Famous Pike" is to recruit anonymous people in an attempt to make them network influencers by any means necessary.
The producers of the film claim that they intend to expose the lie behind the influencers - bought followers, fake pictures and distortion of reality, but a film based on this principle could have worked great in 2015, because today we all know and have been exposed to all the lies of this industry.
And yet it's a fun movie, full of glam and people who really want to be famous - and that's a good start.
The beginning of the film in the pink wall in Los Angeles that became famous, for the only reason that pictures look good against the background of the smooth wall, which of course leads to a lot of likes.
The production team publishes a style ad "Unknown Jobs Wanted to Get Famous", and realizes countless auditions have come for select girl and two men ("It's not that I want to be as famous as I deserve to be", says one of them), all of whom have few followers and a strong desire to know them.
The production begins to deal with the most important thing in which every influencer is measured: followers.
Not real of course, but bots bought by sites that specialize in the subject, including those that generate comments and like every image that comes up.
The girl turns out to be a soaring success story, while the two men disappoint when they realize in different ways that this is not the way they wanted to be famous.
"Famous Pike" doesn't renew much.
Everyone knows that famous buyers follow in bulk, everyone knows the obsession with likes and the rewards of those who managed to be perceived as real influencers - expensive products sent to them for free, large sums of money for uploading posts and luxury shopping trips for influential groups that include endless budget and celebrations.
Everyone also knows that behind the glamorous pictures are exhausting hours of photos that end in the picture that will make you most jealous, but it's still hard to believe how credible they look.
Then came the corona.
A journey that includes money for waste and shopping has been canceled, and everyone is sitting in their homes and climbing the walls.
Without trips and parties, it seems that the material that can be uploaded to the net has run out, but on the other hand, everyone doubles their time on the nets in search of new attractions, and the surfers fall into the trap of the fake influencer from the film and start following it.
"The whole concept of influencers is that you'll feel bad about your life," says Nick Bilton in one of the film's interviews, "they kind of say 'look at my great life, the vacations and precious things I get for free and you do not. If you want you can buy them, but not More than that. "
"Famous Pike" kind of feels like a student budget with a meager budget designed mostly to purchase bots.
It will not reveal to you things you did not yet know about the world of social networking, nor will it make anyone who wanted to be influential give up on the dream.
Even if it is one big counterfeit, it seems that in the end it is very lucrative for those who pocket the money thanks to it.
"Famous Pike", Cellcom TV