Did you like Nicolas and his cover in piano voice of the song “Hors saison” by Francis Cabrel, during the first week of the blind auditions of “The Voice”, a week ago on TF 1?
The 17-year-old was spotted thanks to videos posted on Instagram!
The two childhood friends Mentissa (who has already tried the telecrochet in Holland) and Youssef Zaki have split your armor with their respective interpretations of "New Rules" by Dua Lipa and "Fix You" by Coldplay?
It was a video on YouTube in which they sang together in the street that caught the eye of the production of ITV Studios France.
Bryan and Robin, two talents to jump into the lion's den this Saturday, February 13 for the second episode of season 10, were also able to put themselves forward thanks to Instagram.
If, for years, the casting teams have turned the web in all directions in search of budding singers, never has the share of artists discovered online been as important as for this season marked by the Covid pandemic. 19.
"No one could sing anywhere anymore"
"The health situation of 2020 struck us immediately since the first day of the casting corresponded to the first day of the first confinement in March, laments Pascal Guix, the artistic producer of the show.
Usually, we go more to meet future singers in real life.
The idea is to get on board those who would not dare to get into music but who have potential.
But there, no more parties, singing competitions… So how do you find people whose job is not to sing, for example this young hairdresser girl who is going to live her dream?
"
To recruit its talents, the production has had more than ever recourse to a 2.0 casting.
"The web has allowed us to box 90% of the cast against 60% to 80% usually", specifies the professional.
For this edition, nearly 10,000 anonymous were "cast", 400 to 500 of them were approached physically and 122 candidates passed the auditions blind, of which a little more than a hundred will be broadcast.
#TheVoice
Nicolas enchants coaches with “Hors Saison“ by Francis Cabrel ✌️
He even caused the very 1st block of the season 😮
(Sorry @VianneyMusique 😉)
⬇️https: //t.co/TYE2ZvEZwA]
- The Voice: The Most Beautiful Voice (@ TheVoice_TF1) February 7, 2021
“Normally, we have between 50 and 70 dates for concerts, festivals, village festivals to also find street singers,” explains Bruno Berberes, casting director.
But no one could sing anywhere anymore.
Even on the steps of Montmartre, gatherings of more than six people were prohibited.
We have therefore stepped up fishing on all networks like never before, including Tik Tok ”.
Jaja sang in homage to caregivers
And the harvest was fruitful, ultimately boosted by this very special period.
"Let's be positive, there was a good side: people have never wanted to sing so much," assures Bruno Berberes, who heads a team of five people working full time with him.
A bunch of non-professional artists, understand who do not fill their fridge with music, could not express themselves anywhere because everything was closed.
Their only window was the Internet and they really enjoyed being given an opportunity.
"
Thus, the vocal singer Jaja, passed during the first episode of the blind auditions, stood out, after having done wonders on his balcony at 8 p.m. at the time of the daily tribute to the daily caregivers during the first confinement. of spring.
“We already had it in our database which includes 17,000 names,” explains Bruno Berberes.
But the moment for him was this year ”.
THE INCREDIBLE STORY of JAJA 😍
➡ During confinement, every evening at 8
p.m.
, he sang for his neighbors.
This is how he was spotted to participate in #TheVoice 🎤pic.twitter.com / 9zZAPM77Cy
- TF1 (@ TF1) February 3, 2021
The ITV Studios France team also launched castings, still on Instagram, with live appointments to explain the procedure.
In all, over 1,000 videos were combed through.
From there emerged the singers who won the sesame for a last test, this time life-size, in July and August at the Luna Rossa studio, in the 13th arrondissement of Paris.
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"There, we squeezed the buttocks, ironically the big boss of the search for nuggets. For health reasons, we could only pass 30 people a day instead of 70. And it was the first time we heard them live. But something magical happened, as it happens in music. It's like in a romantic encounter, there is something that cannot be explained. And the budding artists were eager to finally perform after months of impossibility. They had a crying lack of going towards each other. "
