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Influencer Jia Tolentino says we're being fooled because we want to be fooled

2021-02-23T23:34:39.520Z


In her acclaimed volume of essays »Trick Mirror«, Jia Tolentino condemns the self-deception in social networks to which she owes her career. Ingenious or hypocritical?


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Influencer Jia Tolentino - prototype of the intellectual influencer or the influencing intellectual

Photo: 

Elena Mudd

The interior design company West Elm posted a video on social networks last year in which an actress shows how beautifully she has furnished her new apartment.

Potted plants, a dog, light-flooded living room.

The actress sits down on an armchair and holds a large, yellow, very nicely designed book with the title »Trick Mirror« in the camera for a few seconds and smiles.

Cut.

Jia Tolentino couldn't really like that, less because she wrote the book, but because it deals with exactly the problem that the video stands for: that the Internet exploits everything without asking, turns it into money, that everyone in digital capitalism becomes a resource.

The 32-year-old author from New York

is the prototype of the intellectual influencer or the influencing intellectual.

When her book "Trick Mirror" was published in the USA in the summer of 2019, it landed directly at number two on the "New York Times" bestseller list, one place before Michelle Obama's autobiography.

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Source: spiegel

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