In many European countries, Netflix has the most subscribers.
Germany is an exception.
Another platform can look forward to a higher number here.
Netflix releases new films and series * almost every day.
These include countless in-house productions from a wide variety of countries.
The streaming service seems to be able to easily afford its originals thanks to over 200 million worldwide users.
The
Handelsblatt
has figures from the analysis company Ampere Analysis, according to which Netflix is even the strongest platform in most European countries.
In Germany and Austria, however, the service only ranks second.
There another platform has much higher numbers.
In addition, Netflix will face a lot of competition in the next few years, because a third streaming service is targeting the giant's target group.
Netflix is not the strongest platform: In Germany, this streaming service has more users
Citing the numbers from Ampere, the
Handelsblatt
explains
that Netflix had
10.9 million subscribers
in Germany
in 2020
.
Only Prime Video could top it with
14.6 million users
.
However, it remains questionable whether this high number of people subscribed to the Amazon service only because of the film and series offerings.
Ultimately, with the free and faster delivery of goods, the company offers another advantage that speaks in favor of taking out a subscription.
On the other hand, the streaming service Disney +, which was launched last year, is far behind with
2.7 million subscribers
.
With
1.1 million users
each
, the German platforms Joyn and TVNOW cannot keep up with the US giants.
Incidentally, the latter platform will soon be renamed.
Perhaps the rebranding, including new, planned content, will result in a greater increase in subscription numbers.
Also read
: "Ginny & Georgia" on Netflix: Will there be a second season?
Video: Disney + expands streaming offer
Netflix competition is growing: New streaming services and the expansion of Disney + could become a problem
When Disney + launched in March 2020, the company focused primarily on children and families as target groups.
Since February 23, 2021, Disney has expanded its focus: The additional offer called "Star" includes a variety of films and series that
appeal to a more adult audience
.
The same content is similar to the Netflix offer and could therefore be a thorn in the side of the streaming giant, estimates the
Handelsblatt
.
In addition, Warner announced a few weeks ago that it would soon offer the streaming service HBO Max in Europe.
Paramount is also toying with a European launch of its Paramount Plus platform.
Popular series such as “Criminal Minds”, “South Park” or “Star Trek” could be offered exclusively there.
(soa) * tz.de is part of the Ippen-Digital-Netzwerk.
Also interesting
: Netflix: These five German series were rated the best.
These Netflix series will continue into 2021
These Netflix series will continue into 2021
