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TV rights: NFL closes record $ 100 billion deal

2021-03-19T16:46:29.608Z


The professional American football league signed until 2033 with American channels and Amazon, which won its first exclusive.


Washington

Amazon is now a leading player in the field of sports broadcasting rights.

On the occasion of the renegotiation of the rights of the National Football League (NFL), the firm of Jeff Bezos obtains, for a billion dollars a year, the exclusivity of the professional American football matches broadcast on Thursdays.

More broadly, the NFL has ratified an agreement to more than 100 billion dollars for the broadcasting rights in the United States between 2023 and 2033. A historic record all sports combined.

Amazon Prime Video is the first “streaming” platform to diversify into the field of live sports.

Netflix, for example, continues to carefully avoid this niche.

The contract, which comes into force in 2023, grants for the first time to a video on demand platform the right to broadcast matches that will not be visible nationally on television channels, even cable.

This unprecedented exclusivity obtained by Amazon explains

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Source: lefigaro

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