Once is not customary, we are going to talk to you here about the audience of your newspaper.
Like all the press, Le Parisien and Today in France are undergoing a profound transformation.
Your habits are changing with the digital explosion.
You read us more and more on computer, smartphone and tablet.
We're supporting these changes by bringing you news content across all media, including video and podcasts.
At the same time, we are developing our paper editions: relaunch of the magazine in October, modernization of the departmental editions of Le Parisien in February, and new appointments since Monday.
By multiplying in this way, Le Parisien and Today in France have gained visibility and influence.
An independent study that measures the impact of the media (ACPM One Next Global 2021) establishes that we now inform one in two French people, or 23.9 million people each month.
This is a figure that has increased by 6% in one year.
Never had such audiences been reached, even in the glorious era of paper in the 1960s. We owe it to digital technology, which allows us to accompany you even more faithfully.
At the same time, Le Parisien (with Today) becomes the second national paying daily behind our colleagues in Le Monde.
Le Parisien also stands out thanks to your loyalty and your confidence, like the other leading newspaper.
You know us, our originality is to be a popular title in the best sense of the word.
We are the only press brand to address all audiences, without distinction, and to offer information known to be enlightening, reliable, entertaining and useful.
It is the pride of the editorial staff and the teams that surround them to have been by your side during this difficult year when the need for information and explanation has never been so precious.
