Bill Gates has never been so right.
In a small essay published in January 1996, the founder of Microsoft predicted the importance of content and its essential role in the monetization of the Internet.
"Content is King,"
he theorized.
Two decades later, it is not Jeff Bezos, the boss of Amazon, or Reed Hastings, that of Netflix, who is likely to contradict him.
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The streaming war is declared
The first is about to devour the modest sum of 465 million dollars to shoot the first season of the series
The Lord of the Rings
, around the cult saga of J. R. R. Tolkien.
More, in sum, than the 451 million dollars allocated to NASA by the US government for the exploration of the Moon this year, as the site The Verge indicates.
The second is not to be outdone.
In his quarterly results last week, Reed Hastings announced that he would invest a global envelope of $ 17 billion in content, for the year 2021 alone. More than his main rival, Disney,
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