For Facebook, the average value of each user is $ 16 per month.
To make the calculation the chartr.co site that deals with statistics, based on the latest data from the quarterly of the social network giant released a few days ago.
Facebook reported $ 26 billion in revenue in a single quarter.
Thanks to targeted advertising in the first 3 months of this year, it grossed more than 48 dollars per user, or about 16 dollars per month (US and Canada data).
That's more than many streaming services ask users for a subscription, the site notes.
In light of these elaborations, Facebook's opposition to the new privacy function put in place a few days ago by Apple is even clearer, which gives users the possibility to limit the tracking of data that apps can share precisely for the purposes of targeted advertising. Zuckerberg explains the site the chartr.co site is trying to address the change in particular by focusing on ecommerce. And the numbers are there. According to the specialized site Engadget, the Facebook Marketplace - the space of the social network where users buy and sell items or other things among themselves - has 1 billion users and there are more than a million shops, with more than 250 million. of users who interact with these stores every month.