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How the giant Amazon became the main distributor of French football

2021-06-12T19:13:45.235Z

DECRYPTION - Canal + will return its matches. The professional football federation is taking a big risk.



The outcome of the TV rights series of Ligue 1 was expected during the day.

But the final scene offers a twist to say the least surprising.

It is Amazon, the American e-commerce giant, which is preparing to become, from next season and until 2024, the main broadcaster of Ligue 1 football, with 300 games lost in its purse, after the desertion of Mediapro.

It was to share the competition with Canal +, for a total annual amount of 663 million euros.

But, last thunderclap of a hectic day, the encrypted channel announced that it was drawing a line on French football.

"

After the failure of the choice of Mediapro in 2018, Canal + regrets the decision of the Professional Football League (LFP) to retain Amazon's proposal today to the detriment of that of its historical partners Canal + and beIN Sports.

Canal + will therefore not broadcast Ligue 1,

”the Vivendi subsidiary announced in a press release.

Read also:

Football: Canal + only wants to broadcast the flagship matches of Ligue 1 for the next seasons

Amazon can rub their hands.

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Source: lefigaro

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