Translating the city of Nantes into smells. Here is a funny idea and an unusual brief for a perfumer. "
Especially since the challenge was not to make a simple room fragrance or a candle, but a real skin fragrance that could appeal to both men and women
", specifies Mélanie Leroux who has participated in this project initiated by Le Voyage à Nantes (LVAN). Since 2012, this cultural event has endeavored to "
put art in the public space
" by punctuating the historical and architectural heritage with contemporary, often monumental works, along a route marked on the ground by a green line. "
For years artists have reinterpreted our city, which we consider to be as vibrant and changing as a person.
She also has a smell that tells her story,
insists Jean Blaise, the director of the SPL Le Voyage in Nantes.
Three perfumers will therefore offer their interpretation this season.
These three compositions will be presented, blind, until
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