With grassroots sport and sports associations hard hit by the pandemic, Lavazza has decided to support Ads and SSDs throughout Italy through a partnership with Sport e Salute. 'Lavazza for sport', this is the name of the project presented today at the Foro Italico tennis club in the presence, among others, of the president of Sport and Health Vito Cozzoli, of the Regional Director of Lavazza Italy and Switzerland, Igor Nuzzi, as well as to the Legend Azzurre Manuela Di Centa, Luigi Mastrangelo and in connection Claudio Marchisio, who have decided to support the project. The project offers a strong contribution to the development of territorial sports realities in order to favor the resumption of healthy physical activity of a large part of the Italian population, with theTurin company that takes the field concretely alongside Sport and Health to support it in the promotion of amateur sport with an educational and social function. The project intends to contribute to the growth of the new generations, from which the champions of tomorrow will also emerge. "In recent years - underlined Igor Nuzzi - Lavazza's commitment to sport has grown significantly, today we are ready to face a new challenge by supporting the thousands of amateur sports associations and clubs in difficulty due to the serious crisis due to the pandemic that it has affected sport at all levels, but above all the grassroots one ". "There could not have been a better partner for our Company - underlined Vito Cozzoli - because Lavazza is more than a sponsor and has demonstrated with facts that it wants to commit itself to grassroots sport, a stage made up of passions and emotions at least as much as professional ones. The sport of all and for all was very affected by the pandemic. "The word then passed to the Legend:" The importance of being a partner at the base of the sports and social fabric of our society is one of the most important things to win in sport but also in life ", Di Centa specified." We welcome projects of this type that help companies that no longer exist today and help these young people who in recent days have given us very strong emotions ", added Mastrangelo."The ASDs are a resource that must be protected, sport and the base must be favored to give the new generations the opportunity to train with the right structures. Sport favors the enhancement of the group, the social and cultural one, of integration ", concluded Marchisio. From 3 August, thanks to the 'Lavazza per lo sport' project, the Italian Amateur Sports Associations will be able to win vouchers for valuable sports equipment and clothing. total of 100,000 euros thanks to a contest that will allow buyers of Lavazza products to support their favorite Asd / Ssd through a virtual voting mechanism, with tests through a series of Tik Tok challenges.Sport favors the enhancement of the group, the social and cultural one, of integration ", concluded Marchisio. From 3 August, thanks to the 'Lavazza per lo sport' project, the Italian Amateur Sports Associations will be able to win vouchers for valuable sports equipment and clothing. total of 100,000 euros thanks to a contest that will allow buyers of Lavazza products to support their favorite Asd / Ssd through a virtual voting mechanism, with tests through a series of Tik Tok challenges.Sport favors the enhancement of the group, the social and cultural one, of integration ", concluded Marchisio. From 3 August, thanks to the 'Lavazza per lo sport' project, the Italian Amateur Sports Associations will be able to win vouchers for valuable sports equipment and clothing. total of 100,000 euros thanks to a contest that will allow buyers of Lavazza products to support their favorite Asd / Ssd through a virtual voting mechanism, with tests through a series of Tik Tok challenges.Italian Amateur Sports Associations will be able to win vouchers for equipment and sportswear worth a total of 100,000 euros thanks to a contest that will allow buyers of Lavazza products to support their favorite Asd / Ssd through a virtual voting mechanism, with tests through a series by Tik Tok challenges.Italian Amateur Sports Associations will be able to win vouchers for equipment and sportswear worth a total of 100,000 euros thanks to a contest that will allow buyers of Lavazza products to support their favorite Asd / Ssd through a virtual voting mechanism, with tests through a series by Tik Tok challenges.
In collaboration with:
LAVAZZA SpA