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Michèle Benbunan: "Today, almost all productions come from a book"

2021-07-29T18:30:03.921Z

The Editis group is multiplying projects to grow. Its general manager details in Figaro its transformation strategy, carried out with full speed.



When I meet a non-reader, I tell him that there is always a book waiting for him somewhere

,” says Michèle Benbunan.

This new mantra has been invited at Editis, since the arrival in autumn 2019 of this graduate engineer in econometrics from Ensae to the general management of the second French publishing group.

In recent months, the Vivendi group subsidiary has embarked on a transformation strategy which is beginning to bear fruit.

In the first half of 2021, the turnover of Plon's parent company, Robert Laffont, Recherches Midi, Bordas or Nathan, reached 372 million euros (+ 42% over one year and + 20.5% compared to to 2019).

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In January, a fifty-first publishing house will see the light of day at Editis, around Mouloud Achour.

It will be called Clique Édition, taking the name of its program on Canal +

,” reveals Michèle Benbunan.

Authors, composers, performers, from the world of rap or urban music will tell their story and their world in books.

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Source: lefigaro

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