Fashion
The fascists
Is it hard to get up in the morning?
The blogger who does not dare to reveal her face - and still succeeds
Irish blogger Orlith Melia has turned the Instagram photography trend into a real art rank.
She shares minimalist and accessible looks, stands in a hot position and hides her face with the iPhone.
How does all this cope with the 'over' exposure 'of the networks?
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Blogger
Instagram
Muriel Maximov
Tuesday, 03 August 2021, 07:44
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A post shared by Orlaith Melia |
Neutral Style (@orlaithmelia_)
We seem to be living in the days when the normal routine of getting up, putting on makeup, getting dressed and getting out of the house, just disappeared.
The station that has been added to the daily agenda is a stop in front of the mirror of course, while it includes twenty takeaways in different positions, a minimum of 15 photos and ten minutes that will never come back.
And while choosing an outfit is something that is up to us to choose, we can not always control the way our face has decided to get up in the morning, and so the "Discover Tap and Cover Tap" strategy proves to be very useful.
Sometimes we decide to take a picture of ourselves from the shoulders down, sometimes from an upper angle, a picture of shoes only, or in a kind of obscure profile, when what all these poses have in common is that the wedge is hidden - because there are days when you just have to.
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A post shared by Orlaith Melia |
Neutral Style (@orlaithmelia_)
The person who raised this pose to the level of art is none other than the Irish blogger, Orlaith Melia, known for the very specific composition in which she appears in her Instagram account photos.
If you take a look at the influencer's feed (she has 10.5K followers, and thank you for asking), you will hardly be able to understand what she looks like, except for one picture in which she dares to reveal half a face.
View this post on Instagram
A post shared by Orlaith Melia |
Neutral Style (@orlaithmelia_)
In most if not all of the photos, Melia stands in front of the mirror in her minimalist home in Galway (yes, this city from Ed Sheeran's Galway Girl song), dressed in her best minimalist clothes with her iPhone completely covering her face, leaving us wondering what we've gathered for.
The 25-year-old blogger, now the editor of the style section of Galway Now magazine, began her career in the local fashion industry while studying fashion design at the Limerick Institute of Technology in Western Ireland.
Upon graduation she specialized in The Olsen Row brand of the Olsen sisters and Acne Studio and very quickly became an opinion leader with an enviable Instagram page.
Pick-a-boo
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A post shared by Orlaith Melia |
Neutral Style (@orlaithmelia_)
In her well-known pose, when the iPhone used as her camera hides most of her face, it seems that Melia is trying to convey to her followers an underground and not so popular message in the Instagram space known for its excess exposure - maybe we are all just hangers on successful outfits that should be the center?
Apparently she succeeds, because since we discovered Orlith we have not been able to break free from her looks, which are characterized by minimalism, oversize and quiet and monochromatic colors.
Another reason to love her lies in the fact that she buys most of her wardrobe at Bazaar, H&M and Asus, but still looks like she was pulled from a production by Bottega Veneta or Jacemus.
And so, even in a hidden face, Melia manages to convey to her followers accessibility and prestige at the same time, and this is perhaps the ultimate aspiration of us all.
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A post shared by Orlaith Melia |
Neutral Style (@orlaithmelia_)
If all this is not enough, the mysterious-faced blogger maintains an account in the LTK Lifestyle app, which allows you to purchase outfits from a variety of influencers at the touch of a button, so that if you fancy a tank top, bag or Malia coat, it is completely affordable.
But Melia is not the only one.
Australian beauty blogger Matilda On Video has been maintaining a successful YouTube page for years with 300,000 subscribers, in which she reviews all the hottest trends in the world of makeup and grooming, without showing her face even once (!).
So true, the motives of a successful blogger who chooses to hide her face in any image may seem a little suspicious to us, but the impact of this unique phenomenon cannot be ignored, especially in an age of masks and social alienation.
Anyway, if Melia's bizarre decision made us focus more on Outfit, who are we to complain?
View this post on Instagram
A post shared by Orlaith Melia |
Neutral Style (@orlaithmelia_)
View this post on Instagram
A post shared by Orlaith Melia |
Neutral Style (@orlaithmelia_)
View this post on Instagram
A post shared by Orlaith Melia |
Neutral Style (@orlaithmelia_)
View this post on Instagram
A post shared by Orlaith Melia |
Neutral Style (@orlaithmelia_)
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