Lidl has discovered the waste disposal business for itself and is stirring up the market with it.
What are the discounter's intentions?
Neckarsulm - Lidl relies on education when it comes to waste separation.
The discounter always informs its customers which packaging belongs in the yellow bin and which does not.
Since garbage disposal costs a lot of money, it seems like you are aware of your responsibility.
After all, the company has had to pay license fees of over 80 million euros per year in the past.
Every company that puts packaging into circulation pays the license fee.
For this, the companies have to have the amount of plastic licensed by a “Green Dot” company.
In return for the license fee, these companies ensure that recycling runs smoothly.
Waste disposal: Lidl establishes a dual system
In order to save these costs, Lidl has set up a dual system. This not only enables the company to save the license fee. In the future, the discounter will also be able to dispose of plastic waste from other manufacturers and charge fees for it. The dual system is operated by the Lidl subsidiary PreZero. Mainly the in-house packaging is collected and separated here. As
, PreZero has full potential - after all, the company brought in around 700 million euros in sales in 2020, over a third more than in the previous year.
With the Tönsmeier Group and the recycler Sky Plastic, the company has invested in a complete waste chain.
In addition to the dual system, Lidl now sorts and recycles the plastic waste itself. In addition, PreZero is partly involved in Suez's waste disposal business in Germany, Luxembourg, Poland and the Netherlands.
The discounter is developing into one of the largest waste disposal companies on the German market.
, the company is said
to have already made
over two billion euros in sales
Waste disposal: That's why Lidl is involved
One of the reasons why the discounter is getting into the garbage business could be access to recycled plastic. The interest in plastic recyclates can be explained with the new packaging ordinance. This is because this stipulates ever higher quotas. In 2019, 58.5 percent of the plastics that ended up in the yellow bin, the yellow sack or the recycling bin had to be recycled. The ordinance already provides for a quota of 63 percent for 2022.
Lidl hopes to create a recurring system for recyclable plastic granulate.
In the future, detergents, PET bottles and other packaging will be made from the recyclates, among other things.
With its entry into waste disposal, the discounter has brought a lot of wind to the market.
For example, the ex-monopoly DSD lost its market-leading position.
In the first place is now a company that belongs to the French Suez Group: Belland Vision.
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