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Garavaglia, excellent summer, GDP tourism returns to rise

2021-10-14T10:57:46.277Z


The first long day of the TTG Travel Experience, which opened its doors in Rimini together with the twin fairs Sia Hospitality Design and Sun Beach & OutdoorStyle, runs intense and full of events in the name of "trust". (HANDLE)


RIMINI - The first long day of the TTG Travel Experience, which opened its doors in Rimini together with the twin fairs Sia Hospitality Design and Sun Beach & OutdoorStyle, runs intense and full of events under the sign of "trust".

Trust that tourism, albeit put to the ground by the most serious crisis in its history, is leaving the darkest period behind.


    Already from the opening ceremony conducted by Simona Ventura to the cry of "We are those of the restart", the Minister of Tourism Garavaglia explains that tourism has started to grind again and in some time it will reach the value of 13% of GDP before Covid but, "with organization and commitment "may even manage to overcome it. Another confidence boost from Isnart-Unioncamere data on the summer trend. There was an average increase in overnight stays of about 30% compared to the values ​​of the same period of 2020. In particular, June and July recorded very sustained growth, with variations close to + 40%, and then stabilized in August ( + 22%). For September, a further slight recovery (about 6%) is estimated compared to last year,also confirmed by the bookings already made also for the final months of the year.


    "We are finally seeing positive numbers - says the minister - and also a very good occupancy of 84% of the rooms in August.


    We know that this summer went well, even if still patchy and we still can't cover all the rooms. losses". The positive results of the summer period, in fact, cannot yet compensate for the losses suffered by all the companies in the tourism sector due to the closure and consequent inactivity of over a year and a half. While 2021 will close positively compared to the previous year (+ 2%), the substantial block of activities throughout the first part of this year has meant that these first nine months are still 40 percentage points below the same. period of 2019.


    With Garavaglia and the president of Isnart Roberto Di Vincenzo there was also Giorgio Palmucci, president of Enit. The tourism agency and Isnart-Unioncamere have drawn up a protocol to pool data and reading skills, which are increasingly necessary in a constantly changing tourism system.


    "Homogeneous, multilevel and increasingly certified and integrated information will allow strategic planning for the benefit of the sector and will make tourism planning increasingly traceable and methodical. For two years we have acquired big data platforms both with a view to real-time reading of information both from a predictive point of view and we are working for the Ministry of Tourism for the Tourism Digital Hub and already today every week Enit provides a bulletin with updated data on the sector to guarantee a constant information tool for businesses and public and private operators "explained Palmucci .


    "Our digital platforms for research and predictive analysis are a unique model in Europe, created to be made available to institutions and businesses. Through this agreement, a synergy is opened between the chamber system and the National Tourism Agency which will represent a an important tool for relaunching the sector "added Di Vincenzo.


    The day ended with the point on one of the other unbeatable assets of Italian tourism, that linked to the world of wine, presented by a report by Roberta Garavaglia great expert in the sector and new managing director of Enit.


    "A nation like Italy cannot not have a strategic food and wine plan, we are not exploiting our great wealth in a systematic and planned way" said Garavaglia.

"Next year - he explains - we are bringing the UN World Wine Tourism Congress to Italy for the first time, which therefore involves over 150 nations in the world. the Italian regions ".

(HANDLE).


Source: ansa

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