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The amazing and rare gift that the airline distributes to its passengers - Walla! Tourism

2021-10-14T07:39:28.522Z


In 1952, KLM began distributing to its luxury passengers miniatures of famous houses in the Netherlands, which became a sought-after collector's item. A peek into the blue Delft houses in Walla! Tourism


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The amazing and rare gift that the airline distributes to its passengers

In 1952, KLM began distributing miniatures to its luxury passengers with gin from famous Dutch houses, such as the Anne Frank House and the Rembrandt House, which became a sought-after collector's item.

Last week, the 102nd house in the collection was launched in Amsterdam, albeit with a significant Jewish connection

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  • klm

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  • Amsterdam

Ziv Reinstein

Thursday, 14 October 2021, 10:17 Updated: 10:27

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Tushinsky Theater in Amsterdam (Photo: Ziv Reinstein, Editing: Nir Chen)

the 50's.

You sit in the business class of the Dutch KLM and fly to anywhere in the world on days when the airport is almost non-existent, compared to today.

Then, during the service, a beautiful blonde flight attendant approaches you and presents you with a gift, a kind of souvenir from the flight, in the shape of a small Dutch house made of porcelain.

You admire and look and discover that on one of the vertices of the house there is a traffic jam.

You shake the house and hear a muffled rustle, a kind of noise of a trapped liquid.

You open the cork and find that you have actually received a vial containing Genever, a Dutch gin at the level of 35% alcohol.

Whether you drank or not, it does not really matter - this vial is currently worth hundreds to thousands of euros.



From 1952 to the present (2021) the Dutch airline has produced 102 miniature houses, almost all of which are replicas of real and special houses that exist today in the Netherlands, many in Amsterdam but also in cities like Delft, Gouda, Rotterdam and Utrecht, with ancient history or special living in them.

For example, the Anne Frank House, the home of the painter Rembrandt (now a museum) and the Heineken Brewery in Amsterdam.

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Have already become a sought-after collector's item.

KLM Delft Houses (Photo: Walla !, Ziv Reinstein)

Miniature No. 102 in the House Series - Toszynski Theater in Amsterdam (Photo: Walla !, Ziv Reinstein)

The Jewish theater hosted by royalty and celebs

And so, every year, just on KLM's birthday on October 7, the airline launches a new home that joins a collection that has already become an attraction for collectors around the world. Launched last week at a prestigious ceremony and attendees, attended by 60 of KLM's senior and ultimate customers who have flown at least 700 flights in 10 years, the company's house number 102 - as a numerator of its years of existence. But how does it work if KLM started distributing these houses only from 1952? So on the occasion of the 75th birthday (in 1994), the company launched 15 homes in one year to compare the house count as the year count.



The house launched this time is the ancient Tuschinski Theater, where the ceremony was also held, which was chosen by Time Out last February as the most beautiful theater / cinema in the world. The theater was opened by Avraham Toszynski, a Polish Jew, on October 28, 1921, so the place itself "celebrates" its 100th anniversary - a double excuse to choose it. Over the years, many famous films have been screened at the cinema and Avraham has organized glittering premieres with the best celebs, such as James Bond's Dutch premiere of "007 in the Dangerous Zone" in 1987 and the Dutch royal family also attended the 1977 film "Soldier of Orange".



But Toszynski himself did not get to see the rise of his Art Deco-style cinema, and he was sent in 1940 by the Nazis to Auschwitz, where he was murdered.

The Nazis who took over the Netherlands, took the theater and changed its name to "Tivoli".

In 1941 a fire broke out on the site and paintings painted on the walls by the Dutch painter Pieter den Besten were destroyed.

At the end of the war, its original name was restored to the theater and in recent years it has been renovated and restored to its ancient and stylish appearance.

Today the cinema-theater belongs to the French film company Pathé.

Selected this year as the most beautiful cinema in the world.

Tushinsky Theater (Photo: Walla !, Ziv Reinstein)

And this is what he looks like from the inside (Photo: Walla !, Ziv Reinstein)

After the fire, the theater was renovated.

The ceiling in the reception hall (Photo: Walla !, Ziv Reinstein)

"From a stage of survival we have moved to a stage of recovery"

So how do you choose which buildings to include in the prestigious list? Well the buildings entering the list are determined by KLM CEO Peter Albris, in cooperation with the cities where they are located.



"Another cause for celebration is that two years ago the company celebrated 100 years in good economic health, but a lot has changed since then because of the corona," he said at the VP " of the funds to the company Eric Soolhiim, "but now we see repeat business, the United States and Canada opened its borders and it is good for us, like other areas in the Middle East."



face of KLM future, and right now they are concentrating on three areas, as noted by Soolhiim, our customers, Technology and sustainability. "We believe our future will be in a more sustainable company, meaning investing in fleet replacement," he said. "We have 17 Dreamliner and another 10 on order. We have Embraer aircraft that are more fuel efficient. "



KLM has recovered fairly quickly from the Corona crisis, and in the past month the company has flown to almost 100 percent of its destinations.

"Out of the € 3.4 billion we received as a grant from the Dutch government, we used only € 1.4 billion," Svalheim noted.

The Anne Frank House in Amsterdam entered the collection as House No. 47 in 1975 (Photo: Walla !, Ziv Reinstein)

The Rembrandt House Museum in Amsterdam enters a year later (Photo: Walla !, Ziv Reinstein)

KLM Daily celebrates its 102nd birthday before taking off from Ben Gurion Airport to Amsterdam, last week (Photo: Walla !, Ziv Reinstein)

The ceiling at the Waldorf Astoria Hotel in Amsterdam.

The ancient hotel in the collection of miniatures (Photo: Walla !, Ziv Reinstein)

Amsterdam.

Many beautiful houses for her (Photo: Walla !, Ziv Reinstein)

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