A red balloon to say enough to violence against women.
The president of the Serie B League, Mauro Balata, met with the Undersecretary for Sport, Valentina Vezzali, and delivered the official Kappa ball made for the 14th day of the Serie B championship, in the week dedicated to initiatives to raise public awareness on a dramatic problem affecting our society.
"Both as a sportswoman and as a parliamentarian, I have always personally supported the campaigns against violence against women - said Vezzali -. As undersecretary for Sport I applaud those who, like Lega Serie B, understand the great ability of sport to promote and to convey values, it carries out awareness-raising actions like this one. Sport teams up and takes the field against violence against women: it is an important match that must be played every day! ".
"Also this year we have not given up taking the field against what Kofi Annan called 'one of the most shameful violations of human rights' - in the words of Balata -. It is a match to win and football can do a lot to convey messages. in favor of respect for gender. I thank Undersecretary Valentina Vezzali, who has always been at the forefront to fight this hateful and intolerable crime, for having contributed to our awareness-raising work and being a current and constant point of reference for promoting the values of sport " .
As every year, Serie BKT celebrates the international anniversary of November 25th on the following championship day, in this case the 14th which will be played on the weekend of November 26th, 27th and 28th.
Thanks to the collaboration with the technical sponsor Kappa, pro-engine of the initiative, we wanted to give a message of awareness through the main instrument of the football game, the ball, which for the occasion will change its official version and will be characterized by red logos, the color symbol used to represent the victims of violence and femicide.