(ANSA) - MILAN, NOV 26 - The metaverse is making its way through the strategies of the main hi-tech companies. If the merit of having sparked interest in the possibility of creating a virtual world where you can meet, work and have fun goes to Meta, direct competitors such as Microsoft and Google have already anticipated their themed projects. And interest is also growing around Apple, which has been working for years on augmented reality goggles and virtual viewers. Apple's expert analyst of facts, Ming-chi Kuo, returns to these latest, and is now certain that the Cupertino giant will launch its augmented reality displays by 2022. These will be "as powerful as Macs and independent from iPhones - he says. - because when the product will be placed only as an accessory for a computer or smartphone,it will not benefit from global growth. "
The reference goes to those who do not use Apple devices but who could equip themselves with a company viewer if able to connect to the internet, download apps or games and browse without needing to be included in the broader ecosystem of the Colossus of Cupertino. Previously, rumors and reliable sources considered the next year as the most suitable for the presentation of the so-called Apple Glass AR, which would anticipate the arrival of virtual reality viewers by several months. But precisely the announcement of the metaverse would have made Tim Cook change his mind, so much so as to push the company towards the finalization of the product further away, which at this point would precede the augmented glasses, more fashion-oriented, less "invasive" aesthetically and cheaper than the VR counterpart. Kuo quoted the "computing power, the ability to work without constraints and the wide range of expected applications "as factors that will differentiate Apple's visors from those of the competition. (ANSA).