'Birra anno zero, the recipe for the rebirth of beer in Italy'

'Birra anno zero, the recipe for the rebirth of beer in Italy'.

This is the name of the event organized by 'Heineken Incontra' on the trend and prospects of the Italian brewing sector, from 11 am live from the RCS headquarters in Milan.

The Birra Observatory took a snapshot of the sector for the presentation of the 5th Report entitled 'The creation of shared value of the beer sector in Italy', created by Althesys.