Every December, Fenton, the global color giant, announces its color of the year - as do local paint companies, which have adopted the tradition.
If you follow our design channel, you must have read our analysis, which places this announcement as a more publicized and less accurate act in terms of forecasting; but some things are indisputable: the contribution of color to our lives, its ability to influence our mood and the ability to use In it as an expression of character and personal taste.
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We turned to interior designers, architects, trendologists and lecturers from academia in the fields of design and architecture, to check with them what they think will be the color next year.
Everyone who participated in the article linked the choice of hue to the corona plague.
Half of them also justified the choice of shade with a clear connection to the use of natural and raw material, which according to their method warms and creates a homely feeling, some chose the shade as a source of joy and security, required as the world becomes harder and more threatening, and some chose gloomy shades. A matching spirit went to the interior spaces.
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The fact that a breach of authority chose a certain shade and attached a convincing reason to it, does not mean that we should actually use it.
The choice of color is wider than dealing with the specific shade.
It helps to give expression to our trends and changes as a society in many ways - economic, social, technological and more.
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The shade of Dana Oberson,
Grooved concrete light fixture, Itai Bar-On, Photo: Photo: Yael Engelhart
Dana Oberson
Architect and interior designer, owner of the architectural firm Oberson Architects
Color:
Gray (0527 London Road with Nirlat fan) Rationale
for choice:
"In an era of general, local and global uncertainty, gray creates identification, and reflects the mood of the period."
The shade of pine nori,
From the new collection of the IDdesign chain, Photo: Menachem Iz
Nuri pine
Chief Designer and
Owner of the
IDdesign Design Network
Color:
Brown Mocha (Warm Taupe 16-1318 in Fenton fan) Rationale
for choice:
"Nature became a very central issue during the Corona period, and its pursuit expanded with increasing environmental awareness, recycling and helping the planet. People living in closures. "We miss nature and the press, and want to fill the shortage by combining earth tones and neutral tones in their living space. Various tones of warm brown tones, inspired by the earth and trees in nature, create enveloping and warming spaces that slightly balance the extreme period we live in."
The shade of Ayelet Levy Adani,
Planning: Ayelet Levy Adani, Photography: Maor Moyal
Ayelet Levy Adani
Interior designer and owner of an interior planning and design studio named after her
:
Beige (0195 Mossy Shade in Nirlat fan) Rationale
for the choice:
"We are looking for colors that are reminiscent of nature, and want to make as much use as possible of natural materials. Beige also connects to the rainbow of shades. "Keeps quiet and is a pleasant background for the design of the space."
The color of Gil Reuter,
In Bushkot, Reich Studio, Photo: Hila Marcel Kook
Gil Reuter
Trendologist and
color
design developer
:
Saturated and present, almost electric pink (Pink Explosion 1108 in Nirlat fan)
Reason for choice:
"After a bit of a gray period, it's time to think about a much better future. "It's a little hard to digest this pink when it comes in a large mass."
The shade of Sharon Ella,
Mustard glass vase, Rice Doron leaves in collaboration with glass artist Ola Brenner, Photo: PR
Sharon Ella
Multidisciplinary designer, lecturer and specialist in the field of materials
Color:
Mustard yellow (0949 Frenzy in Nirlat fan)
Reason for choice:
"Yellow symbolizes in different cultures joy, light, life, and is associated with the self-confidence-related belly chakra. In this period, we experience uncertainty .
The shade of two ring,
Stool in shades of hamra and burgundy, Maor Aharon, Photo: PR
Two ring
Interior designer and owner of a design studio Desiring the
color:
smoky burgundy (Exotica 0108 in Nirlat fan) Rationale
for the choice:
"In the midst of a global epidemic, optimism is required, but this is also taken with caution. There is the desire to experience and enjoy, .
The shade of Adi Adlis,
Combining a shade of hamra with a touch, as an item designed within a library, interior design: Adi Adlis, Photography: Tal Nissim
Adi Adlis
Interior designer and owner of a design studio Adi Adlis
Color:
earth tones, hamra (0095 Queen's Rose in Nirlat fan) Rationale
for the choice:
"We saw the hamra shades appear about three years ago abroad, and now they are establishing a presence here as well.
But my color is not a hue, but a material in its natural form, with as little interference as possible.
My material palette remains concrete (gray), iron (brown-black) and natural wood. "
The shade of Hila Nevo,
Terra cotta pots, Matan Wallerstein, Photo: Michal Loft
Hila Nevo
Researcher, Lecturer, Curator and
Color
Art Consultant
:
Clay (16-1330 Muted Clay in Fenton Fan) Rationale
for choice:
"The reason I chose the color of clay is a return to real material, which has become a luxury. We are inundated with 'like' materials that surround our everyday environment, "Colors that impersonate a material and transmit a connection to it, such as clay, rust, vegetation and stone, have a quietness, which is an asset in our living environments. These can strike up a conversation, instead of a shrill one, with other materials present in our home."
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