For the eleventh consecutive month, Le Figaro has consolidated its rank as the country's leading news site, with more than 25.5 million unique visitors per month, Médiamétrie revealed on the occasion of the presentation of its latest Internet Global study in November 2021. In terms of use, nearly eight out of ten people who get information on the site do so with their mobile phone (78%), in front of the computer (31.5%) and the tablet (14%).
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Le Figaro is thus ahead of the Franceinfo site, which attracts 21.4 million visitors.
In France, twelve news sites are consulted by more than 15 million people.
Among them, we find the regional daily OuestFrance (19.8 million), BFMTV (19.1 million) or Le Parisien (17.4 million).
They are placed in front of Le Monde, which brings together 15 million Internet users.
For its part, Télé Loisirs retains its title of the most read magazine per month, with 21.8 million visitors.
Almost two years after the arrival of the Covid-19 and the first confinement, the enthusiasm of the French for online information sites is confirmed, explains Médiamétrie.
Its Global Internet Audience study is based on a unique panel of more than 25,000 individuals to measure the audience of 7,000 brands and applications.
Le Journal des Femmes, leader of the feminine universe
Overall, the brands of the Figaro CMM Benchmark Group ended the year on a high note.
In November, the group gathered 36.7 million visitors.
The Internet user site, edited by CCM Benchmark, has more than 15.6 million Internet users.
Within the feminine-fashion-beauty universe, Le Journal des Femmes, also edited by CCM Benchmark, is the most popular (19.8 million French people per month), ahead of Femme Actuelle (edited by Prisma Media), with 17, 1 million Internet users.
Le Figaro Madame, for its part, attracts more than 6.8 million people per month (800,000 new visits compared to November 2020).
It is placed in front of Femina (6.7 million), Marie Claire (6.5 million) or auFeminin (5.5 million).
In November in France, more than 53.5 million people connected to the Internet, or 85% of the population.
With 51.6 million unique visitors, Google remains the most consulted site, ahead of the video platform of the American giant Youtube (47.1 million) and the social network Facebook (46.9 million), according to the study.
TousAntiCovid was the 7th most visited site (32.2 million), just behind Instagram (32.7 million).
