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"Makers": The Road to Boredom Continued Good Intentions | Israel today

2022-01-13T07:04:34.526Z


The goal is good, the mission is exciting, but the new program here 11 is more a likable video for Headstart than a format that holds 45 minutes


If casting is what makes the work in "Family on a Shuttle," in this project here 11, "Makers," is the problem.

And unfortunately - not the only one.

Let's start with the fact that the intentions of the "makers" are good: to group professionals who try to invent and produce products that any associations or people need.

But what to do - in order for it to become a television event, those "makers" must meet the basic requirement of an interesting television personality, the ability to produce interpersonal dynamics, and a presenter who sticks it all together.

In practice, the same product designers, mechanical engineers and industrial designers produce products, but not a single interesting moment - and the editors try to cover it with a tedious pomp of the exciting mission they took on: in the first episode it was to build a trailer for a food rescue organization, and a chair for a disabled musician.

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But why did not you hire a good content engineer?

With all the good will to pardon a program that does good to the community, "Makers" is something between a long-running digital reporter for the corporation, and a likable video of the startup and the association.

It's not a 45 - minute format where you spend long minutes negotiating to buy trailers, making a furnace and exciting Sahik Alek dynamics.

And salvation probably does not come from facilitator Yiftach Klein, who instead of picking up the dormant business, brings to the format the energies of a Siamese cat warming up by a burning fireplace.

Were we wrong?

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Source: israelhayom

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