Former survivor and model Simcha Guetta is an inspiration to many women who do not find themselves in the standard fashion chains, because in some cases and absurdly, they do not have their measurements.
Guetta took the initiative, and together with the company "Raven" recently launched a sports collection in all sizes.
Responding to the collection made her realize that there is a big change that needs to take place, and beautiful one hour earlier.
Photo: Or Geffen
Specials for a winter spa
"You know, the big commercial chains here in the country are missing out on a potential target audience for a purchase," Guetta shared an insight on her Instagram last weekend.
"Girls and women who keep sending me messages over the years that they can't find clothes, that they have no (clothes) learning and that they have nothing to wear."
"To the extent that they find clothing, it is very expensive. The shopping experience in malls has become a nightmare, and the suffering in the measuring booths that accompany leaving the store without any item costing them has become a real insult. And who cares? The big chains certainly do not. And their only loss, "she wrote.
"A collection was born, and no, it's not a one-time collection, and I worked hard for it. Together with Raven I designed a collection from my personal place and that of many women, and the result is that the cuts fit properly to all sizes, and soon I will see more and more happy women," she wrote. Released last month.
"Loss of fashion chains."
Guetta with her collection, Photo: Or Geffen
"I chose to call it - 'a collection of joys', because every woman, regardless of size, age and color, deserves to have joy in her body," she concluded the post.
"One champion," Sagit Revivo responded to her.
"Crazy," Ruslana responded affectionately.
One response that caught our eye flooded a problem that exists in the market, which Simcha did not address in the words she wrote.
"It's not only in women, men also suffer from it. Since I gained weight, I have not found clothes in any store," the follower flooded an important note that we hope will be in the consumer line in her case as well.
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