The bra that closed: Bar Refaeli is the new presenter of the lingerie brand
One story with three lace bras brought up by Bar Refaeli led to a clear conclusion - there is a lingerie campaign on the horizon.
Congratulations, after Jordan Harel and Bar Sommer the successful model is the new presenter of the local Pemina network.
First publication
Walla!
Fashion
18/01/2022
Tuesday, 18 January 2022, 18:00 Updated: 18:13
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A post shared by Bar Refaeli (@barrefaeli)
Apparently the address was in the feed, with quite a few spoilers in recent weeks.
It started with the New Year's block where
Bar Refaeli
incorporated a sequin shirt by Yves Saint Laurent underneath which competed black Berlet, paired with low RE / DONE Lewis jeans that reinforced the controversial trend comeback from the nineties.
A few days ago a swan uploaded another photo of a glittery see-through shirt and underneath it a black lace bra plus a Zadig & Voltaire crossbody bag, and then came today's historic (Tuesday).
Three bras in coffee shades, light pink and black with a pretty clear line - there is a lingerie campaign on the horizon.
The Bras That Revealed - Bar Refaeli is Pemina's new presenter (Photo: screenshot, Instagram)
After Ruslana Rudina, Bar Sommer and Jordan Harel - Bar Refaeli is the new presenter of the Israeli lingerie brand "Femina".
Refaeli, 37, who is a model and also an active partner in hoodies and eyewear brand Carolina Lemke, will receive about six figures for the current campaign, with an option to extend his contract - like any worthy talent.
Well, Rafaeli Lingerie is not Rafaeli in yoga clothes and tracksuits, and if we analyze for a moment the strategic move behind the casting - it is a very serious leap forward for the Israeli brand that currently operates both as an online format and with a wide spread of stores in malls.
More on Walla!
Bar Refaeli started, and then we realized - this is the shirt of the season
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A post shared by Bar Refaeli (@barrefaeli)
For the past two years, Rafaeli has been strengthening her position as an Instagram anchor with meticulous casual chic and a well-edited feed befitting a fashionista who boasts luxury brands.
Among other things, not only.
It only makes sense that beyond the campaign photos that will be released and manage to arouse interest among the audience (just, such a hypothesis), followers will also have the option to see how Rafaeli continues to mix understated lingerie with the rest of her locks.
An official response has not yet been received until the news is published.
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Bar Refaeli
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