Recently you can feel a change in sports fashion brands.
They increase their size range and stop ignoring women who are in size range above the average size.
They too want to train and dress accordingly, and this finally has a proper answer.
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Equal promotions on sports equipment
If in the past the sport was associated only with thin and shapely women, and the sports fashion brands made sure to photograph only models in small sizes, then fortunately the situation is starting to change with the help of stars and influencers.
Maayan Levy, an actress, model and content creator in the body field, is one of the women who is causing a change in the subject.
"More than any other fashion category, in sports we are starting to see a wider range of sizes in stores and to my delight also in campaigns. The first to do it in the world were Nike, and in the country everybody fashion brand that produces sportswear up to size 52-54 for several good years."
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"There is another way to go," Levy adds.
"I would like us to normalize so that not only shapely women train, and women are allowed to train in any measure. I am allowed to put on top and tights and go for a walk on the promenade, and I am allowed to go to the gym even if I do not look like a sign advertising the gym. Strengthening and confidence and not intimidating the introduction of summer or to get into a wedding dress. "
Time for a change
Adidas produces a large number of gender-free collections that come in a very wide range of sizes for men and women up to size 3XL.
Beyond that, most of the brand's classic items also come in a wide range of sizes.
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In addition, Adidas works hard to promote women's sportswear and produces a variety of clothing items designed to support a wide range of sizes for all body types with innovative technologies.
Almost all the items on the site for women are like this and many more collections of this type are going to be launched as early as this coming February.
Reebok understands that the beauty model has changed.
The company launched a loyal collection for Cardi B's first collection, and in fact a tribute to the time Cardi lived in New York.
Her great love for the city is characterized by dramatic cuts, puffy sleeves and unique cuts.
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The collection has been designed for all women in a much wider range of sizes than before, with all items in the collection being offered in a size range up to 4XL.
The collection is characterized by autumn and winter colors such as burgundy, olive green, white and black.
Among the items that will arrive in the country are a leotard with unique cuts in black and burgundy, tights and tops in the colors of the collection.
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The influencer Simcha Guetta has also launched a sports collection together with the Raven brand, as has been written here before.
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