For Disney+, the Simpsons are worth gold.
The adventures of America's favorite fictional family are a huge hit with subscribers to the streaming platform.
The show is the most watched series in the world in 2021, ahead of
Loki
and
The Mandalorian
.
A box that cost him dearly.
According to Bloomberg, Disney+ paid Fox a staggering $860 million for the rights to broadcast the animated series in the United States for five years, an unprecedented amount.
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Disney's crazy one-upmanship in content
Putting so much money on the table for an “old school” series might seem like a stretch.
But the owner of Mickey does not have the habit of investing at random.
The VOD platform, like all of its competitors, sees animation for young adults as a real goldmine.
Everyone is interested in this format which brings together a multitude of ultra-popular series such as
South Park, Attack on Titan, BoJack Horseman, Arcane, Invincible,
etc.
The platforms are all arming themselves: Netflix, Disney, Paramount, Warner… Everyone wants to produce adult animation in large quantities
Stéphane Le Bars, general delegate of the AnimFrance union
“The platforms are all arming themselves: Netflix…
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